A method rooted in the idea of transformation for growth.
The [RE]Concept was created by The Visionist Advisers as a unique approach to project management, integrating multidisciplinary business strategies and creativity.
By implementing our [RE]Concept method we promote adaptation as an opportunity for accepting that "everything" can be done again, better.
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How it works
Based on the need for adaptation in this competitive market, we guide you to enter a transitional phase by completing a full-cycle for transformation. The [RE]Concept is the result of rethinking, redefining, rebuilding and redirecting business objectives.
The application of the method aims to develop solutions that are aligned with your company's essence and challenges. The [RE]Concept is focused on helping our client's reach the new place that will come "after".
[RE]THINK
Phase Zero is where creativity is born and is unlike any other stage in the buyer's journey. In this awareness stage, the concept creation and narrative can be aspirational as an inventor who dreams up a new product or decides to [RE]Think objectives.
THINK
Research
Strategy
Competitors Analysis
Internal Branding
Market Study
Metrics / Value
[RE]DEFINE
Our thoughtful concepts and in-depth market strategy methods [RE]Define the now by shifting the purposes towards something new.
DEFINE
New Insights
Goals
Challenges
Market Environment
Competitiveness
Business Opportunities
[RE]BUILD
Through a redefinition phase, market awareness and adaptation - current systems shall be transformed while maintaining the brand's essence.
BUILD
Growth Strategy
Brand Identity
Emotional Connection
Art Direction
New Business Development
Market Assessment
Future Trends
[RE]DIRECT
In this phase, we activate our process towards implementing the new strategy - with a unified vision of [RE] Directing your business.
DIRECT
Campaigns
Advertising
Marketing
Expansion
Partnerships
Activations
[RE]CONCEPT
This is where you transform - the final product - the masterpiece that comes from following the previous steps thoroughly. In this final phase, your business embraces innovation & transformation for growth, while adapting to the current market and generating solutions for our client's challenges.